Experiencing Public Relations, the flagship initiative of the Public Relations Women Foundation, is celebrating its fifth anniversary with a significant step onto the international stage. The organisation has announced the launch of a five-part global webinar series, developed in strategic partnership with leading institutions and prominent ecosystem collaborators across multiple regions worldwide.
As the Foundation’s premier gathering for women leaders, entrepreneurs, government professionals, and senior decision-makers, Experiencing PR examines how public relations and strategic communications deliver measurable economic, societal, and institutional value—particularly within emerging markets. Over the past four years, the Summit has established itself as a respected cross-sector platform where women in leadership engage in high-level dialogue on the influence of narrative, reputation, and communication in fostering sustainable growth. Marking this milestone year, Experiencing Public Relations is expanding its reach beyond Nigeria’s borders, heralding a new era of cross-continental dialogue and collaboration around the strategic role of public relations in business and governance.
According to the Convener, Tolulope Olorundero, the international expansion reflects both growth and intentionality. “From the beginning, Experiencing Public Relations was never designed to be just another industry event. It was built as a platform, one that positions public relations as an economic contributor to national, continental, and global development, especially in emerging markets. Public Relations itself is a leadership function central to innovation, investment, and sustainable economic growth. As we mark five years, taking the Summit global is a natural progression of that vision.”
The five webinars will be hosted in collaboration with carefully selected international partners from Africa, Asia, and North America. Each session will bring together women in leadership—including high-level executives, founders, policymakers, and communications experts—to explore how narrative strategies shape markets, influence capital flows, strengthen institutions, and foster competitive advantage amid an increasingly complex global economy.
Over the years, Experiencing Public Relations has distinguished itself by convening diverse stakeholders and championing a core message: that strategic communication is not peripheral but foundational to business success. Through thought leadership, high-level conversations, and cross-sector engagement, the platform has consistently demonstrated how public relations impacts investment outcomes, brand longevity, policy development, and public trust.
This global expansion underscores the increasing influence of Experiencing Public Relations within international business circles and reinforces its commitment to elevating women’s leadership in the communications industry. By forging partnerships across continents, the platform aims to build stronger bridges between industries, governments, and emerging markets—particularly amplifying conversations around women’s entrepreneurship and the power of narrative in the Global South.
As Experiencing PR embarks on this new chapter, the expansion reflects the broader mission of the Public Relations Women Foundation: to elevate women’s leadership, uphold professional standards, and promote inclusive participation within the industry. Through its expanding global footprint, the Foundation continues to position public relations as a strategic pillar for economic and institutional progress worldwide.
